ABOUT US
At POSTURE.® , we are timeless, not trendy. Founded in 2022, POSTURE.® has become Dubai's leading Pilates, yoga, and lifestyle club.
With two studios across the city - Palm Jumeirah and Downtown Dubai - we are more than a wellness space. POSTURE.® is a lifestyle, a community, and a carefully designed sanctuary for those who value movement, aesthetics, and belonging. Here, people come not just to train, but to connect, to feel seen, and to cultivate that all-important Qi.
We don't chase hype, collabs, or noise. Instead, POSTURE.® thrives on flawless teaching, balearic-inspired design, and a word-of-mouth devotion that feels more like a cult following than a membership.
We teach all apparatus, all ages, all levels - offering Pilates as the complete system Joseph Pilates designed.
For us, wellness is not a transaction - it's a lifestyle.
OUR MISSION
At POSTURE.®, it's never just a workout. It's a carefully designed space where people belong; a community for those who share the same passions, interests, and energy.
Every detail matters. From hand-selected equipment and décor sourced globally, to instructors chosen for their expertise, energy, and aesthetic - it's all done with intention, and it's what makes POSTURE.® who we are.
Our Founder Elle, is not just behind the brand - she teaches, guides, and lives the Pilates method alongside the team. Her passion, knowledge, and love for the practice inspire every aspect of POSTURE.®, and that energy ripples through our instructors, our sessions, and our community.
OUR METHOD
The POSTURE.® Method is built on precision, progression, and presence. We honour Joseph Pilates' original repertoire while blending Contemporary Pilates, yoga practices, meditation, and holistic training.
Our international team of fully certified licensed instructors are exclusive to POSTURE.®, handpicked and rigorously trained in our philosophy. Together, they bring mastery across Reformer, Cadillac, Wunda Chair, Ladder Barrel, Mat Pilates, yoga disciplines, meditation, and specialised fields such as pre/postnatal care and physiotherapy.
Every class is crafted with intent: intelligent sequencing, mindful breath, and progressive flow. This is not just about burning calories - though you'll do plenty of that too. It's about knowing your body, its boundaries, and creating balance that extends far beyond the studio.
At POSTURE.®, we don't just sell Pilates. We create experiences. Minimalist, aesthetic, and deeply transformative.
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